Luxury Vinyl Plank Flooring Redefined
Consumers need more out of their floors than ever before—durability, cleanability, and water resistance are not just nice-to-haves anymore but requirements for busy lifestyles.
Through innovation, Shaw is leading the flooring industry by redefining luxury vinyl plank to be better and stronger to meet the demands of builders and their customers.
Luxury vinyl plank (LVP) seamlessly marries style, durability and affordability and is designed to add value to homes. Shaw Builder + Multifamily is proud to launch new on-trend styles with a range of specifications and price points.
Through manufacturing and innovative technologies, today's LVP is unlike anything in the past. Advanced printing technologies have enabled LVP to authentically replicate the look of natural wood, stone, and tile. With highly realistic visuals, it rivals traditional hardwood flooring in beauty and durability.
These new styles offer more of a desired matte finish with less sheen, superior grain patterns and fewer repeats. Embossed in Register texture that can be seen and felt is critical, as well as realistic bevels for an authentic look and feel. LVP is available in many design styles and colors to meet the needs of every customer's personal style.
New homeowners today need highly durable floors, especially in high-traffic areas of the home. Luxury vinyl plank has stepped up to the challenge, offering a wear-resistant surface that withstands the rigors of daily life. Water-resistant and scratch-resistant properties make it an ideal flooring solution for spaces where durability is paramount while maintaining an elegant appearance that endures the test of time.
Designers love luxury vinyl plank for its versatility. The wide array of colors, patterns, and textures allows creative freedom in every home. Whether aiming for a classic or eclectic aesthetic, LVP can be tailored to suit any vision, offering limitless possibilities for customization.
We have a range of plank sizes from 7x60 with the new collection Starting Point (coming soon!) which is perfect for smaller footprints, to an impressive 9x60 plank size for Homestead. In addition to multiple-size plank options, the introduction of matching one-piece stair treads provides a cohesive design aesthetic.
In the fast-paced world of construction, time is of the essence. Luxury vinyl plank simplifies the installation process, reducing downtime and consolidating the building timeline. Its click-and-lock or glue-down installation options make it a preferred choice for builders who prioritize efficiency without compromising on the quality and design of the finished product.
Also offered are our loose lay products, Artisanship and Residency (coming soon!). These loose lay planks can be direct glue or floating without the need for a locking system. They also include the same waterproof, kidproof and petproof properties as traditional LVP.
For builders and multifamily projects, luxury vinyl plank is a product hero in the flooring industry. With impressive visuals, durability, easy installation and affordability, LVP is rewriting the narrative of what it means to have a luxurious floor. In a world where elegance meets practicality, luxury vinyl plank flooring proves true luxury is not just about appearance but about creating enduring spaces that stand the test of time.
For more information on these styles, contact your sales representative today.
