Love Your Pets and Your Home: Discover Shaw Floors' Pet Perfect Carpet
For many of us, pets are more than just animals; they're cherished members of the family. With 67% of U.S. households sharing their lives with furry companions, it’s no surprise that pet owners rank their pets as one of the top considerations when shopping for flooring. Understanding this need, Shaw Floors has introduced their Pet Perfect carpet collection—an innovative line designed to meet the unique challenges of pet ownership without compromising on style or comfort.
Simplifying the Shopping Experience
The Pet Perfect collection is not just about aesthetics; it’s about creating a flooring solution that simplifies the shopping process for consumers. As the fastest-growing and most consumer-facing collection within Shaw Floors, Pet Perfect combines high-performance carpets with plans to extend into hard surfaces, ensuring that pet owners have access to a complete range of options.
Shaw Floors has strategically partnered with pet influencers and leaders in the industry, such as the American Kennel Club, to promote this collection. Through targeted advertising and engaging activations at major consumer events, Pet Perfect continues to gain momentum, making it easier for homeowners to find the perfect flooring for their lifestyles. Check out their hit commercial here!
Addressing Universal Needs
When selecting flooring, consumers generally rely on a common set of universal needs:
Durability: Flooring must withstand the everyday wear and tear that comes with active pets.
Easy-to-Clean: Low maintenance is essential, allowing for quick clean-up after accidents or spills.
Quick & Easy to Understand: The purchasing and installation process should be straightforward, minimizing confusion.
Style Options: Homeowners want a variety of colors, patterns, and designs to match their personal taste.
Comfort: Flooring should feel good underfoot, both for humans and their pets.
Practical consumers, who represent 61% of the total flooring spend, seek solutions that address these needs without adding complexity. Pet Perfect rises to this challenge by offering a comprehensive solution that checks all the boxes.
The Game-Changing Technology: LifeGuard® Spill-Proof Technology®
One of the standout features of the Pet Perfect collection is Shaw's exclusive LifeGuard® Spill-Proof Technology®. This innovative technology prevents spills from soaking through the carpet to the pad and subfloor, protecting homeowners from pet accidents and other spills that can lead to lingering odors and unsightly stains.
Imagine a world where you can enjoy your pets without the constant worry of accidents ruining your beautiful flooring. With LifeGuard®, you get that peace of mind. It keeps liquids from reaching the cushion for at least 24 hours, providing ample time for clean-up.
But it doesn’t stop there! The Pet Perfect moisture-barrier cushion goes even further, preventing spills from reaching the subfloor, effectively stopping odors and mold from developing. This level of protection is crucial for pet owners who want to maintain a clean and fresh home environment while still enjoying the companionship of their pets.
ANSO® High-Performance Fiber: Beauty Meets Durability
In addition to LifeGuard®, the Pet Perfect collection features ANSO® High-Performance Fiber, which is engineered to stay looking newer longer. This advanced fiber technology resists the dulling effects of foot traffic and pet activity, ensuring that your carpet maintains its vibrant appearance over time.
Moreover, Pet Perfect carpets come equipped with R2X® Stain Treatment, providing built-in stain protection that can withstand even the messiest of pet accidents. Coupled with ColorGuard® Bleach & Fade Resistance, you can rest assured that your carpet will retain its color and beauty, regardless of sunlight exposure or cleaning products.
Warranty and Peace of Mind
When making a significant investment in flooring, peace of mind is essential. That's why we offer an industry-leading warranty for the Pet Perfect collection—20 years for Pet Perfect and 25 years for Pet Perfect+. This warranty reflects the confidence Shaw has in its products and provides homeowners with the assurance they need to fully enjoy their living spaces.
Embrace Your Lifestyle
At the end of the day, Pet Perfect is all about embracing the joys of pet ownership without sacrificing the beauty and comfort of your home. With innovative technologies like LifeGuard® and ANSO® fiber, you can love your pets and your home simultaneously.
Whether you’re hosting friends, playing with your pets, or simply relaxing at home, Pet Perfect carpet allows you to live your life freely and comfortably. Explore the Pet Perfect collection today and discover how you can create a stylish, pet-friendly environment that reflects your love for your furry family members. After all, your home should be a sanctuary for everyone, including your beloved pets!!
