Endurance Enhanced Carpet: Stronger, Faster, Better
We are thrilled to announce our brand-new carpet designed for new home construction concerns: Endurance Enhanced.
Shaw Builder + Multifamily understands the reality of job site conditions before closing and the reality of life that happens on the carpet after closing. Homebuyers want floors that are durable, easy to clean and maintain, and can meet the demands of their busy lifestyles. Because of this, we aspired to build a high-performance PET product that can stand up to rigorous households from multi-generational families to active families with kids and pets—and that’s exactly what we designed, a carpet specifically engineered for new home construction single family homes.
Endurance Enhanced is a high-performance PET engineered with industry-leading technology, delustered color, enhanced ounce weight, reduced crimp, increased fiber twist, and reduced pile height. These features are what result in stronger, more durable, soft, and on-trend carpet for active households.
The technology in Endurance Enhanced gives you less visible wear and tear, more durability and lasting style underfoot. Plus, you still have the performance features of ColorGuard® and R2X®.
Let’s talk design. We cannot wait to show you how we have de-lustered our yarn and tightly twisted our fiber in lower pile heights for ultimate styling. You must feel the softness and experience the elevated durability. The style and colorations in our solids and tonals are on-trend and timeless.
While hard surface flooring is still prevalent in homes, buyers prefer carpet in bedrooms, offices, and secondary areas. This choice creates a comfortable, quiet experience that is warm and inviting. Not only do homebuyers crave the cozy spaces carpet creates, but carpet is more affordable and attainable compared to hard surfaces.
We are so excited to give you exceptional products, service, and support. We want to walk shoulder to shoulder and be your go-to partner. Not just next month or next year but building a relationship with you for decades to come!
We can’t wait to meet with you and let you experience Endurance Enhanced for yourselves! With Shaw Builder + Multifamily, you are getting smarter, faster, and stronger solutions.
What problems can we help you with this year? Is it reducing SKU’s? Is it value engineering? Treads solutions? Curating Packages? Whatever it is, we are here for you. Every Day. In Every Way.
Contact your designer, specifier, or territory manager today and let us help you get flooring solutions and take those pain points away.
